Make Big Innovation Your Strategy – 247 Workspace
Leaping ahead in the business world takes more than courage. Learn how one business leader – Mark Denham of 247 Workspace – came up with a new game plan.
Posts Tagged ‘revenue generation’
The Four Cornerstones of Branding – Bedrock
Relationships are critical to success, but many of us stop short. David Takeuchi built Bedrock Brand Consultants on a solid foundation: the four cornerstones of branding.
The Benefits of Leading in Industry Organizations
Volunteering in an industry organization pays big dividends for only a small amount of time energy. There are many benefits you may not have considered.
The CEO’s Role in Selling – Bayside Solutions
It takes time to build relationships and hold face-to-face meetings. Learn how you can build strong client bonds by playing to your strengths, from the experiences of Bob Klotz, CEO of Bayside Solutions, a staffing firm.
Making a Good First Impression
Meeting with a firm for the first time, I had trouble getting into their offices – the front door was locked and there was no bell. CEOs are reminded to check up on what visitors feel and perceive when they encounter the firm for the first time.
Get Out!
Many CEOs spend too much time in the office. Get out into the marketplace and investigate with an open mind. You’ll find new ideas and new realities that will give you clues about shaping your business.
Selling through Education
The degree of specialization in our world has reached this point: many businesses offer services that their potential customers don’t understand. If prospects don’t understand your value proposition, they won’t buy from you. Bob Brown, CEO of Teladata, found a way to leverage free education into higher sales.
Dealing with Unhappy Customers
Customers and clients are the life blood of a business. But your relationship with them doesn’t end with the sale. How you treat problems – and they will occur – will shape your company’s public image and have a hard impact on the bottom line.
The Overly Optimistic Entrepreneur – Sitoa Corporation
Cal Lai, CEO of Sitoa Corporation, found out that risk and reward are always paired: high reward opportunities have high risk. Consider how extreme optimism and enthusiasm for a start-up can affect your personal life.
Grabbing More of the Value Chain
When a customer has it easier because of your innovation, they’ll either pay more for your product or will choose you over your competition. Loren Kimura, CEO of Basic American Foods, shows us how committing to innovation can make your customer’s life simpler and grow your bottom line.
Robert Sher is founding principal of CEO to CEO, a consulting firm of former chief executives that improves the leadership infrastructure of midsized companies seeking to accelerate their performance. He was chief executive of Bentley Publishing Group from 1984 to 2006 and steered the firm to become a leading player in its industry (decorative art publishing).