Posts Tagged ‘culture and morale’

From Brand to Icon – Lori Bonn Design

Lori Bonn Gallagher and CEO husband Bill Gallagher of Lori Bonn Design made the shift to iconic branding and watched their brand value soar. It’s a simple fact: buyers base their purchasing decisions on emotion.

Showcasing Your People – K/P Corporation

Rich Barbee, CEO of K/P Corporation, changed the company focus from equipment and physical capabilities to personal service and incredibly gifted employees. Your people’s core values mean more to your customers than the size of your printing press.

Fancy and Special

The most solid rule in business is still the Golden Rule: if you treat others as if they were special, they’ll remember you when the time comes.  Here are some simple ways you can accomplish this feat.

About Robert Sher

Robert Sher, Author and CEO AdvisorRobert Sher is founding principal of CEO to CEO, a consulting firm of former chief executives that improves the leadership infrastructure of midsized companies seeking to accelerate their performance. He was chief executive of Bentley Publishing Group from 1984 to 2006 and steered the firm to become a leading player in its industry (decorative art publishing).
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Book Robert To Speak

Forbes.com columnist, author and CEO coach Robert Sher delivers keynotes and workshops, including combining content with facilitation of peer discussions on business topics.

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