Press Mentions
Marketing Thought Leadership Podcast
How Marketing Helps Midsized Companies Get Mighty is the topic Robert Sher undertakes in this Marketing Thought Leadership Podcast. In this interview with Linda Popky, Rob talks about the biggest mistakes he sees marketing leaders at midsize companies make. He discusses the role of marketing in reducing the risk of fumbled acquisitions, as well as how creativity and discipline can coexist effectively.
Listen to the entire podcast here.
Syndicated Reviewer Terri Schlichenmeyer’s Words
Syndicated reviewer Terri Schlichenmeyer wrote a great review of Rob’s newest book this week. “Without a doubt, ‘Mighty Midsized Companies’ is a pleasant eye-opener. It’s readable, for starters, so that even the newest of newbies can tackle it with optimism – but it’s thorough enough that any midlevel C-suiter could garner a wealth of information from it, too. For sure, this is the book to read if you fall into Sher’s definition of a midsized company, but I also think smaller businesses would benefit from what’s inside. If you want to keep your business going – and profitable – ‘Mighty Midsized Companies’ is a book to start up.” Read the review in its entirety here.
KWGS-FM-Tulsa “BusinessWorld” (Public Radio)
Art Rasher, producer and host of the “Business World” broadcast on KWGS in Tulsa has read Rob’s newest book, and included his thoughts on it during this book focused segment. Listen to the entire segment here.
Investor’s Business Daily
Mighty Midsized Companies is highlighted in Investor’s Business Daily. They’re running it in the paper on Aug 20th and online for the next month. The headline, like my book, focuses on avoiding the impediments to growth. It’s a quick read with a few highlights from the book. Avoid Pitfalls On The Road To Boosting Your Business and keep it growing through its midsize company stage. John McGee and Robert Sher share experiences. Take a look, and please share it with others.
Middle Market Executive Podcast
What kills growth inside middle-market firms? Join Jack Sweeney, co-host of CFO Thought Leader, as he interviews Robert Sher on details about his newest book Mighty Midsized Companies: How Leaders Overcome 7 Silent Growth Killers. Rob reveals the seven silent growth killers unique to midsize firms and explores some of the approaches CFOs can use to detect and overcome the organizational shortcomings that routinely prove fatal for growth.
Listen to the entire podcast here.
Publishers Weekly Book Review
Robert Sher’s newest book, Mighty Midsized Companies: How Leaders Overcome 7 Silent Growth Killers, has been reviewed by the magazine that libraries and bookstores consult in making a decision to offer the book to the public. Publishers Weekly is known to be harsh, delivering more bad reviews than good. The review was glowing, with the final line in the review reading, “This is a quiet but hard-hitting game plan.”
Read the entire review now, to whet your appetite for this soon-to-be-published book.
Debunking the Myth of Innovation
Robert Sher was quoted in the Inc. Magazine’s September print issue in this article about innovation— asserting that too much innovation can actually hurt your business. The article reviews statistics that prove the point, and distinguishes between different types of innovation.
It underscores the importance of picking the best ideas—and developing them, as well as focusing on scaling high-growth core business opportunities to cash in on proven innovations, and to reduce focus on new ideas during those intense high-growth times. Read the story on-line here.
BIG Talk
Robert Sher’s Radio Interview on the “Think Bigger Radio Show” in October 2012, prompted this brief.
Please click here to read the flyer.
San Jose Business Journal
A new survey of Bay Area CEOs shows that they are shifting their focus towards mergers and acquisitions. More than half (56 percent) of the CEOs surveyed by the Alliance of Chief Executives said M&A was not important to their company’s growth last decade. Read the full article.
Robert Sher is founding principal of CEO to CEO, a consulting firm of former chief executives that improves the leadership infrastructure of midsized companies seeking to accelerate their performance. He was chief executive of Bentley Publishing Group from 1984 to 2006 and steered the firm to become a leading player in its industry (decorative art publishing).