When Persistence Can Be Perilous

When does walking away from an unrewarding business venture actually indicate wisdom rather than a lack of tenacity?

Many mid-market business leaders waste their resources and talent being persistent.  Believing that persistence always pays dividends, they doggedly try to get good results from what turns out to be a poor opportunity.   This article addresses how to assess your current situation as well as hints on assessing new opportunities so you pick wisely.  Read and comment on this Forbes article.

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About Robert Sher

Robert Sher, Author and CEO AdvisorRobert Sher is founding principal of CEO to CEO, a consulting firm of former chief executives that improves the leadership infrastructure of midsized companies seeking to accelerate their performance. He was chief executive of Bentley Publishing Group from 1984 to 2006 and steered the firm to become a leading player in its industry (decorative art publishing).
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Forbes.com columnist, author and CEO coach Robert Sher delivers keynotes and workshops, including combining content with facilitation of peer discussions on business topics.

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